Masterclass : Do you have the right impact narrative

After a long career in direct marketing, branding and marketing, Joke has specialized in Impact Strategy. As a freelance strategist she advises companies, brands and individuals on how to create more impact. In 2022 & 2023 she graduated from the Vlerick Sustainability Leadership course, from the University of Cambridge – Institute for Sustainability Leadership course for Media, Marketing & Creative and she followed a Regenerative Leadership training. She’s a board member of the Belgian Association of Marketing, a content board member of the Belgian Marketing Congress, Effie Jury Member and jury member of the Belgian Marketing Awards. Joke is writing a book on Impact Strategy. She is driven to help build a better future for all by sharing knowledge and driving change. And that includes you!